Hi, I'm John Fallot
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Serious Eats/OXO


designing a website for a partnership

SITUATION: Serious Eats is a website and blog focused on food enthusiasts. OXO is a manufacturer of kitchen utensils, office supplies, and housewares based in New York City.

TIMELINE: One weekend

MY ROLE: Web Designer

CHALLENGE: In a short timeframe, design a website that kept to Serious Eat’s design guidelines while performing the functions of an advent-style calendar.

TOOLS: Adobe Illustrator, Pencil & Paper

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